15 Ways to Get Rich and Wealthy as a Barber (Pro Tips)
July 23, 2022
Barbering is generally considered to be a low-to-average paying job, right? Well, it can be for those who have a lack of knowledge (or desire) to make it a success.
The good news is that it’s definitely possible to achieve wealth in this profession. In fact, many successful barbers earn six-figure salaries and enjoy a high level of financial independence. But what separates the rich and wealthy barbers from the rest?
If you want to know how to earn a small fortune doing what you love, then we’re here to tell you exactly how!
How Easy is it to Get Rich as a Barber?
We’re not going to sugar-coat anything. Getting rich as a barber will require some dedication, skill, and of course – the right attitude. But just like most trades, the potential to build wealth is definitely there.
After all, people will always need haircuts, and there’s a lot of money to be made in this industry. However, it’s also important to keep in mind that competition is fierce, and it can be very challenging to make a good living as a barber without putting the effort in.
In order to be successful, you’ll need to have plenty of passion for marketing your barbering business and standing out from the crowd.
Fortunately, if you’re willing to put in the hard work, the rewards can be significant. With the right approach, you can definitely get rich as a barber and be on your way to financial freedom.
15 Ways to Build Wealth as a Barber
While there is no surefire way to get rich and wealthy as a barber, there are definitely some pro tips and techniques that you can use to increase your odds.
If you’re serious about making a good living in this profession, then here are some great ways to build wealth as a barber.
1. Look The Part
When it comes to earning potential, first impressions matter. And nowhere is this truer than in the world of barbering. As barbers are in the business of making people look and feel their best, clients expect them to uphold a certain standard of appearance.
When barbers dress for the job, have their own unique style, and look incredibly well-groomed at all times, it naturally instills confidence in their clients. As a result, these barbers can often earn more than their ‘less-stylish’ counterparts. Plus, being well-groomed all the time gives the impression that you are competent and take pride in your work.
Well-groomed barbers also tend to attract new clients through word-of-mouth referrals. So not only do they earn more per client, but they also have a steadier stream of business. In other words, looking good pays off – literally.
2. Build a Strong Social Media Presence
Social media platforms like Instagram, TikTok, and YouTube are a great way for barbers to get attention for their business and market their brand – with short videos being one of the most effective ways to engage potential customers and show off your skills.
This can be done by creating highly entertaining and engaging posts, using relevant hashtags, and interacting with your followers to build up a network of people who are interested in your work.
Social media also provides an excellent way to connect with other professionals in the industry and stay ahead of the latest trends so that you can make sure your online promotion is effective.
Check out @barbersking and @schorembarbier who catapulted their barbering businesses to new heights, placing themselves on the map as a must-visit barber in their local areas.
3. Offer Additional Services
Barbershops shouldn’t be a place for just getting your hair and beard trimmed, it should be an experience.
Offering additional services can be highly lucrative for barbers as your clients are always looking for ways to improve their appearance and make themselves feel good.
And while there are plenty of places to get these kinds of services, few offer the convenience and personal touch of a neighborhood barbershop.
So if you’re looking to make some extra money, consider adding a few of these to your repertoire:
- Face Masks
- Facial Treatments
- Face Profiling
- Nose or Ear Waxing
- Threading
- Beard Treatments
- Head and Neck Massage
The growing popularity of facial treatments and beard care has created a significant demand for these services. As a result, barbers who are able to offer these extras can often enjoy a considerable boost in their income.
4. Invest in Yourself
To stand out as a barber, you’ll need to upskill and take courses that will make you more marketable and in-demand. By taking training courses and learning new techniques, you can subsequently charge higher prices for your services.
For example, taking a course on curly hair or color theory can help you attract new clients who are looking for a stylist who specializes in those services. In addition, keeping up with the latest trends and styles can make you more appealing to potential customers.
By taking the time to invest in your education and training, you can make yourself a more valuable asset in the industry, which will lead to increased wealth.
5. Offer Mobile Barber Services
There’s a world of opportunity out there for those who are willing to take their business on the road. By offering mobile barber services, you can reach a whole new customer base and make significantly more money.
Mobile barbering services tend to be more profitable as you’re able to charge a higher price for the convenience of traveling to someone’s home or office, and are especially convenient for busy people who lack the time to visit a barbershop.
By bringing the barber shop to them, you can make it easy for customers to get the services they need without having to go out of their way.
So if you’re looking to make more money, consider offering mobile barbering services. It could be just what you need to take your business to the next level.
6. Get Networking
Networking is a critical part of any business, and the barbering industry is no exception. By connecting with other professionals in the field, barbers can share best practices, learn about new products and techniques, stay up-to-date on industry trends, and find out about exclusive events and training opportunities.
In addition, networking can also help barbers to build relationships with potential customers and referral sources.
Ultimately, these connections can lead to increased business and greater financial success. For these reasons, it is essential for any barber wanting to build a successful career to make networking a priority.
7. Upsell Exclusive Products
While a traditional barbershop may only offer haircuts, shaves, and trims, many modern barbers are now turning their shops into destination spots for professional grooming products.
By carrying high-quality and exclusive lines of hair care, skin care, and shaving supplies, barbers can not only boost their income, but also create a one-stop-shop for their clients’ grooming needs.
Some examples of barbershop upsells could be:
- Beard Balm
- Beard Oil
- Shaving Cream
- Aftershave
- Pomade
- Texture Paste
- Technical Shampoo
- Hair Combs and Brushes
- Facial Moisturizing Cream
- Durags
By offering these products, barbers can command a premium price and earn a significant commission on each sale. In addition, by selling products that are difficult to find elsewhere, you can build up a loyal customer base who are willing to pay a premium for the convenience of being able to purchase everything they need in one place.
In today’s competitive market, offering a unique barbering experience is one way that you can set yourself apart from the competition and build more wealth.
8. Develop a Unique Selling Proposition
There are a lot of barbers out there, so in order to stand out from the competition, you’ll need to have a unique selling proposition (USP). This is a special feature or benefit that your barbershop offers that no other businesses can match.
By becoming an expert in your field (or niche), you’ll be able to attract higher-paying customers who are looking for someone with your specific skill set.
In order to find your USP, it is important to first understand what your competition is up to. Once you know what they are offering, you can start brainstorming ways to make your barbershop different.
Your USP doesn’t have to be big or flashy, it just needs to be something that sets you apart from the rest.
9. Offer a Loyalty Program
A loyalty program is a fantastic way to encourage customers to keep coming back to your shop. By offering points (or rewards) for frequent visits, you can create a loyal customer base that will be more likely to recommend your business to their friends.
There are many different ways to structure a loyalty program, but one of the most popular methods is to offer points for each service, or on sales of product purchases. These points can then be redeemed for free trims, cuts, or other services at your shop.
Another popular loyalty program is to offer discounts for customers who refer new business to you. By offering a loyalty program, you can show your customers that you appreciate their business and that you want them to keep coming back.
It’s a fantastic way of creating a customer base that is more likely to visit your shop on a regular basis, which in turn will lead to increased sales, repeat business – and ultimately more wealth!
Here’s a great resource to get you started on creating a Loyalty Program.
10. Sell Gift Cards
Selling gift cards in your barbershop can be a great way to boost revenue and attract new customers.
They are an easy way for customers to give the perfect present to their friends and loved ones, and can help you to attract new customers who may not be familiar with your shop. By offering a gift card, you give potential customers an easy way to try out your services without any risk.
You can offer gift cards online or in-person which can be used for any service or product at your shop. It’s also a great way to potentially help with cash flow in the interim.
So if you’re looking for a way to boost your bottom line, selling gift cards in your barbershop is a great option.
11. Create a Luxurious Experience
Another way to make your barbershop stand out is by creating a luxurious experience for your customers. This can be done in a number of ways, such as offering complimentary drinks, hot face towels, a neck massage, or providing extra-comfortable seating.
Every detail should be carefully considered to create an upscale experience. From the moment they walk in, to when you’re done, they should feel like a million bucks.
Here are a few reasons to create a luxurious experience in your barbershop:
- Increased Revenue
When you offer a premium experience, you can charge premium prices. This can lead to a significant increase in revenue for your business.
- Enhanced Reputation
A luxurious barbershop will quickly develop a reputation for being the best in town. This can attract new customers and help you retain your existing ones.
- Improved Employee Morale
When your employees are proud to work at your shop, they’ll be more likely to provide excellent service. This, in turn, will lead to even more satisfied customers.
By making your customers feel like VIPs, you will encourage them to come back, and most importantly – recommend your barbershop to others.
Check out these famous barber shops for some inspiration.
Go For A Trim, Stay For The Experience: The Finest & Most Famous Barber Shops Around The World
12. Use the Best Barbering Tools Money Can Buy
Any barber worth their salt knows that having the best tools is essential to success. Not only do high-quality tools provide a better cutting experience, but they also help to increase accuracy and efficiency.
In today’s competitive market, clients are looking for the best possible value for their money, and they are more likely to return to a barber who can provide a consistently great experience. While it may cost more upfront to invest in high-quality tools, in the long run, it will pay off in terms of both repeat business and word-of-mouth referrals.
So for any barber serious about their craft, using the best tools money can buy is simply non-negotiable. Check out our thorough barbering tools comparison here.
13. Offer an Online Booking Service
The internet has changed the way we do business, and one of the most convenient ways to take advantage of this technology is to have an online booking service for your barbershop. By allowing customers to book appointments online, you can save time and money by eliminating the need for phone calls and walk-ins.
In addition, an online booking system can help you keep track of your appointments, manage your schedule, and send reminders to customers.
All of these features can help to improve customer satisfaction and increase repeat business. In today’s competitive market, an online booking service is an essential tool for any barbershop owner.
Download TrimCheck’s free booking software today:
14. Price Your Services Correctly
If you want to be a successful barber, it is important to price your services correctly. Many new barbers make the mistake of charging too little for their services. This can be a problem as it can lead to customers perceiving your services as being of low quality.
The key is to find a happy medium between high and low. By pricing your services correctly, you can ensure that you are making decent money while also providing value to your customers.
Do some market research to find out what other barbers in your area are charging for their services. This will give you a good starting point for pricing your own services.
However, do remember that you are able to charge more when you are offering a different or unique type of service that is not available elsewhere.
15. Develop an Excellent Reputation
In the world of business, reputation is everything. And in the barbering industry, a great reputation can be the difference between earning an average salary or being a wealthy barber.
Once you have built a solid reputation for offering the best barbering experience in your area, the sky is the limit when it comes to your earning potential. You will find that clients will be more willing to pay premium prices for your services and that you will have a much easier time attracting new business.
So if you’re serious about making big money as a barber, make sure to focus on building an excellent reputation along the way.
You Can Build Wealth as a Barber
So there you have it, barbers! These are the best ways to make more money with your business. If you focus on providing an excellent experience for your clients and promoting your business effectively, you will be well on your way to becoming a richer (and wealthier) barber.
It won’t happen overnight, but with some hard work and dedication, you can create a successful barbering business that will provide you with the income you need to fully enjoy financial independence.
Contact us at barberhub@trimcheck.com